Marketing on the Internet and the implications of new technologies Rutilius Taurus Aemilianus wie das Spannungsfeld Print und

wie das Spannungsfeld Print und Online von Experten und aus Sicht der Verlage beurteilt wird

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Fortrückende Uebungen

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Marketing on the Internet and the implications of new technologies Rutilius Taurus Aemilianus wie das Spannungsfeld Print undInhaltsangabe: Abstract: Electronic Commerce, once thought of as futuristic buzzwords, is becoming a commonly used term. International newspapers, magazines, and the electronic media mention at least some forecast or news related to this subject on a daily basis. Nevertheless, a look at the growing numbers of consulting companies, that offer a variety of services relating to Electronic Commerce reveals the immense uncertainty companies are